To rank well in search engines, your website content must be both SEO-friendly and reader-friendly. This can be a difficult balance to achieve, but it is not impossible. It may seem like these two goals are at odds with one another. But in truth, writing content that is reader-friendly is […]
Content Marketing Blog
20 posts
Finding new customers (and keeping existing ones) is difficult, especially in a crowded industry. With the rise in social media, paid advertising, and other forms of digital marketing, it can be hard to decide which tactic will bring you the most leads (and sales). As a business, you just want […]
Looking for new ideas for your blog? Been working with the same client for an age and struggling to stay fresh? Figuring out what to blog about next can be tough. But, I’m not just going to give you blog topics like some resources do. That just won’t work. 😜 […]
If you have a company, whether it’s product or service-based, you need to invest in blogging to drive growth. You don’t have to be a writer to start or run a blog, you just have to be passionate about your business, your brand, and helping your audience. Not sure what […]
If you’ve ever wanted to turn your passion into a side hustle or even a full-blown career, blogging is the way to do it. Create a community of like-minded souls, write about something you love, and earn money while doing it. What more could you want, really? There are various […]
Content marketing got you feeling like this? I don’t blame you. If you care about the quality and efficacy of your content, there’s a lot to consider. But a content plan will simplify the process. It’ll help you figure out the who, what, when, where, why and how before you […]
Content marketing drives growth in many areas. Here are just a few of the things marketers plan to achieve through content marketing this year: Generate better leads (75%) Increase web traffic (71%) Enhance brand reputation (56%) But, if you don’t have a content marketing strategy in place, then your content […]
Content marketing – is it worth it? Let me work it. I put my thang down, flip it and reverse it… To be honest, no matter how I flip it or reverse it, my answer is going to be yes. But, I would say that, wouldn’t I? I’m a content […]
Studies suggest that around 60% of listeners look up a product that they hear about on a podcast, and a quarter of those go on to make a purchase. That’s real advertising power. Not only are B2B podcasts one of the most cost-effective forms of marketing, but you can also […]
Out of all your content, lead magnets do the most important job. They help to grow your email list. And by using lead magnet templates you can: Speed up the lead magnet creation process Produce professional designs with limited or no design skills Gain inspiration and ideas for creating your […]